AR Imagine (2017-2018)
Animation, visual story telling, motion graphics
It was a Long Internal, non commercial project
The Brief : To create next generation Augmented Reality camera concepts for handheld devices
Numerous AR camera ideas were created and short concept videos were made to convey the idea. These videos were a hybrid of concept & UX/UI flow videos
Camera based innovative ideas
Immersive experiences that cater towards the We-Me. Now- Wow, Pro Go, Plan Man, Free me etc
EXPRESS - DISCOVER _ CONNECT
1 - Novel expression
See me as i see myself, My story my way
2 - Naive curiosity
Rediscover reality, Create the quirky
3 - Post real connection
Connect beyond reality, live larger than life
Connect – Wish it (DIY – Draw and make)
Show & tell – Speech to AR, AR Assistant in keyboard
Discover – Wear the world (pick textures from real world and apply it on face, skin etc, share on social media)
The looking glass – Insert AR objects and elements to ‘remix’ reality
Express – Inside out – True detective intro sequence effect – exposure mix – match
Many me ( duplicate oneself)
Surreal juxta positioning of unrelated visuals in AR
Using voice recognition, face filters get applied
Doodle a simple shape to make that visual appear onto camera feed, in AR
Pick a texture from the real world to have it applied on your own face
Using front and rear camera, to Augment the users face onto the landscape in camera preview
Duplicate yourself or parts of you to augment them to your surrounding
Basic UX Flow
User opens native camera app
They enable the AR effect that they require
The effect gets applied
AiMe (2017)
Short duration internal project
The Brief : Create a visual presence for the newly created on board AI for handsets, while maintaining Samsung design language and principles. The task was to create a visual indicator that hints to the user that an on board AI has accomplished at performing a task.
Animations and motion design symbolifying identity of this otherwise internal and hidden entity -
Animation explorations for :
- Battery low
- Keyboard suggestions while typing
- Suggestion learnt animation - how to show the suggestion learnt animation
A minimal form that symbolizes the presence of an intelligence
Learnings :
This was first set of work, learning how to animate within Samsung's boundaries, and understanding the style of company’s work, tone, theme etc.
AR Imagine – Vision project
AiMe – On board intelligence project
2017
AiMe (2017)
Short duration internal project
Few concepts that were explored in this project
Alive Keyboard - Suggests GIFs & stickers based on conversation
Alive Shot - Screenshots that understands what is the content of the screen
Alive Switch - Suggests best 2 app combo based on current context
Based on usage pattern, 2 meaningful app combo is suggested
Alive SMS - converts sms into actionable cards
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